OUR MEMBERS
Fuse Alliance is made up of more than 120 companies in 215+ locations across the United States and Canada. Our Member businesses represent approximately $2.1 billion in sales and services.
OUR SUPPLIERS
Your flooring investment is a major one. That's why our suppliers provide our Members with a wide variety of high-quality, high-performing products and materials. We value our suppliers and partner with reliable suppliers to create a line of products and services that help to enhance Member businesses, ultimately supporting their customers' needs.

OUR MISSION
Transforming the flooring industry by providing member owners and their businesses with educational and training programs, finance, sales and marketing services, and exciting sales incentive programs.
History of Fuse Alliance
In 1995, Interface formed Re:Source as its dealer distribution channel to service and install Interface & Bentley Price Street carpet products. At this time, Re:Source included both Interface-owned and independently-owned "aligned" flooring contractors.
Between the years of 2000 and 2003, Interface sold "owned" Re:Source dealers. In 2006, a group of Re:Source members (now independently owned flooring contractors) purchased assets of the network organization to form Re:Source Commercial Flooring Network, LLC.
In 2012, Re:Source Commercial Flooring Network was rebranded and turned into Fuse Alliance as we know it today.
MEET OUR TEAM
Fuse Alliance is made up of an executive leadership team and a 12-Member Board of Directors, consisting of Member-owned business owners.
BOARD OF DIRECTORS
- Mark Hutto, President
Certified Finishes - John Finch, Vice President
Legacy Group - Scott Garmon, Director
Garmon & Company
- Melissa Rossi, Director
Division 9 - Brian Boek, Secretary
Christian Brothers Flooring & Interiors - Todd Bircher, Treasurer
Floors , Inc.
- Ross Cherry, Director
Cherry Carpet & Flooring - Fred Richardson, Director
Cutting Edge Contract Flooring - Kevin Pasma, Director
River City Flooring
- Abby Reinhard, Director
GP Flooring Solutions - Jennelle Dockery, Director
Golden State Contract Flooring - Keith Chestnut, Director
Fromkin Brothers
EXECUTIVE TEAM
- Geoff Gordon
Executive Director
- Dawn Martinelli
Memmber Support
- Michelle Hockersmith
Project Manager
MARKETING + PUBLICITY TEAM
- Lyndsay Soprano
Virtual Director of Marketing
Bound-by Marketing
- Reva Revis
Publicist